Let us work with you to develop a social strategy and help your brand devise a plan of action to use social media platforms successfully and achieve specific business objectives.

A dedicated online presence is a must-have for any comprehensive communications strategy, and social media is the heart of a brand’s digital identity. The right social media marketing strategy allows brands to connect and inspire consumers directly. A client’s social media acts as the first impression of their brand when prospective influencers or journalists want more information on who they’ll be working with or covering for a feature.

Easy can help establish and grow your social community using strategic content and social campaigns that reinforce brand messaging while highlighting initiatives, services, products and events.

We are avid explorers and users of popular and emerging social media platforms and can utilize these platforms to build awareness, tell the brand’s story, increase sales and more. We are storytellers and use all forms of media to communicate our clients' messages.

Our social strategy services include:

• Create an overarching social strategy, including social voice and persona, target audiences, competitive landscape, channel strategies, key messaging pillars and visual identity

• Social media playbooks that instruct the planning, posting frequency and sharing requirements

• Establish community management guidelines

• Host and facilitate opportunities for creative campaigns and giveaways

• Build relationships with influencers and brands for co-promotion campaigns and posts

• Content recommendations